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The world is changing. It is important to embrace change and become a leader in technology in your respective industry. This video provides some interesting facts....

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How Data Helps Shape Brand Storytelling

Since prehistoric cave drawings of the Magdalenian age, humans have used information to communicate, entertain, and record daily events. Though much has changed over the last ten thousand years, we are still storytellers…utilizing technology, analytics, and data to shape meaning…

What are NFTs and How Can Brands Use Them?

In the digital world, NFTs are everywhere! And they’re generating huge amounts of buzz…and coin. Take for instance the ‘Nyan Cat’ meme (an animated cat with a pop tart body that glides through space), it cashed in $600,000 last year. That’s just one example of how collected digi…

The Impact of Cryptocurrency on eCommerce

Cryptocurrency, such as Bitcoin and Ethereum, has become one of the hottest tech trends seen in years. It’s hard to ignore the effect that blockchain technology has on eCommerce. Large eCommerce sites have been taking notice, supporting cryptocurrency payments from Coinbase, Bit…

Understanding the Metaverse and its Impact on the Future of Digital Marketing

The metaverse – it’s a virtual environment that is vast, mysterious, and rapidly expanding. Right now, the term seems to be everywhere. Facebook has even transformed its name to ‘Meta’, reflecting its desire to build a next-generation internet based on augmented and virtual real…

10 Things That Will Make Customers Love Your Brand

10 Things That Will Make Customers Love Your Brand

With so many brands out there, providing endless choices for millions of consumers – how do you get people to love your brand? Trust is one of the most valuable traits between a brand and a customer. Yet trust doesn’t just grow on trees. Brands must earn that trust, which is a …

Millennial Parents

Marketing To Millennial Parents

Every day, 9,000 babies are born to millennial parents in the US alone. Soon, millennials will control the majority of the $2.4 trillion parenting industry. Millennials are redefining parenting, along with the ‘typical’ behaviors, attitudes, and roles parents have displayed for …

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