Cuker has partnered with premium pet food brand Dogswell on a digital marketing campaign to support the promotion of LiveFree, the company’s line of natural dog food formulated for digestive health. The 6-month campaign will build brand awareness online and drive trial to Unleashed by Petco and independent pet retailers locations.
LiveFree provides a complete solution of natural pet food that delivers wellness through digestive health. Only LiveFree dry food has DigestiBits™, made with pumpkin and prebiotics, so that dogs can live free from digestive issues - and so that dog owners can live free from worry.
To support this campaign, Cuker designed and developed a custom landing page for LiveFree, and created targeted digital marketing campaigns for multiple channels including search, retargeting, YouTube, and social advertising. Cuker’s highly targeted approach focuses on key demographics and strategic geo-locations to drive brand awareness and trial.
This digital marketing campaign marks the continuation of Dogswell and Cuker’s solid partnership, which already included a highly effective overall digital strategy, mobile-first responsive website, video campaign, and social media strategy.
About Dogswell DOGSWELL® is located in Los Angeles, CA and was founded by Marco Giannini in 2004. DOGSWELL® and CATSWELL® products are carried in independent pet stores and in natural food stores nationwide. For more information about current and future DOGSWELL® products, please visit www.dogswell.com.