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Influencer and Celebrity Spotlights for Little Giraffe

Cuker's efforts have helped launched and grow a successful influencer program and celebrity strategy for client, Little Giraffe.
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Digital Holiday Shopping Trends

If you haven’t started planning your holiday marketing yet, now is the time. Between Thanksgiving, Black Friday, Christmas and the rest of the winter holidays, this is a highly important time of the year for businesses, especially for eCommerce brands. In fact, holiday eCommerce sales reached a total of $126 billion last …
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Cuker Launches Mobile Optimized eCommerce Site for Fan Diego

One of the leading ceiling fan and lighting retailers in the country, Fan Diego, recently turned to Cuker for a full branding, website design and development, and marketing partnership.
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What Makes An Effective Video Ad?

Looking for ways to improve brand visibility? Implementing video advertising is a strategy you should consider. With platforms like TikTok and Instagram’s Reels at the height of popularity, it’s no surprise that video consumption has peaked in recent years. As a result, the primary focus of online marketing has shifted towards digital …
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A Comprehensive Guide to OTT Advertising

OTT is ushering in a new era of awareness marketing. In the past, it required millions of dollars to run a TV commercial that would reach a wide range of audiences. ‘Over-the-top’ platforms remove the barrier of entry for growing brands into TV advertising. Today, OTT allows brands to tightly target only …
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Cuker Recognized As A US Search Awards Finalist

Cuker is honored to announce we have been recognized as a finalist for the 2014 US Search Awards in the Best Use of Search - Retail category.
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Cuker Launches Silver Oak Gift Guide & Holiday Marketing Campaign

Silver Oak, the premier Cabernet winery in Napa Valley, partnered with digital agency Cuker to launch holiday gift guides and digital marketing campaigns.
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Cuker CEO to Speak at OMMA LA

Cuker CEO and Chief Creative Officer Aaron Cuker has been selected to speak at OMMA LA.
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eCommerce Rides The Digital Wave

A crowded marketplace and a soft economy have created a perfect storm that is accelerating the digital evolution.
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AI in Marketing

Artificial intelligence (AI) has grown significantly in recent years and isn’t expected to slow down anytime soon. In fact, AI is projected to see an annual growth rate of 37.3% from 2023 to 2030. From Apple’s Face ID to Amazon’s Alexa, AI is seamlessly integrating into our daily lives. You’ve likely been …
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The Increasing Power of YouTube

In an age where video and visual content is consumed more than ever before, YouTube reigns king. With videos on everything from how to build a coffee table to the bloopers from Season 2 of Friends - YouTube pretty much has it all. It comes as no surprise that the video hosting …
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Brands Shift Marketing Budgets to Digital

Today, brands are investing an increasing percentage of their marketing budgets on capturing a digital audience. The shift from traditional marketing to digital marketing includes the transition from print ads to social and PPC campaigns. As consumers balance their time between smartphones, tablets and laptops, multi-screen behavior has become the norm. Marketers …
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Cuker CEO to Speak at ad:tech San Francisco

Aaron Cuker has been selected to speak at ad:tech San Francisco, the longest running modern marketing event in the industry.
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Global eCommerce Takes Off

2010 is positioned to be a record year for Web retailers with revenue expected to increase to $152 billion - and with only 1 in 5 online consumers living in the US, global eCommerce could grow even faster.
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Cuker Wins Three 2022 MobileWebAwards

Cuker is proud to announce winning top honors in three categories at the 2022 MobileWebAwards competition.
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Cuker Goes to San Jose for Search Marketing Expo West

Just over a week ago, the Cuker Search Marketing Team hopped over to San Jose, CA for Third Door Media’s annual Search Marketing Expo, better known as SMX West. The three day event was jam-packed with content and search marketing tips from the industry’s most respected experts, as well as insider knowledge …
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Preparing Your Customer Experience For A Millennial Audience

With over 72 million, millennials have taken over baby boomers to be the largest group of consumers in the U.S. Born between 1981 and 1996, millennials are the first generation to grow up with social media, immediate real-time responses, smartphones, and constant access to information. As a result, millennials have come to …
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How Brands Should Leverage TikTok

TikTok has taken the world by storm. With its catchy videos, fun challenges and entertaining features, it's now the hottest social platform on the planet. As more and more people of all ages download the app, brands and marketers are starting to realize that TikTok is a vital tool for reaching consumers …
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Marketing To Millennial Parents

Every day, 9,000 babies are born to millennial parents in the US alone. Soon, millennials will control the majority of the $2.4 trillion parenting industry. Millennials are redefining parenting, along with the ‘typical’ behaviors, attitudes, and roles parents have displayed for generations. As a marketer, it’s important to understand that the rules …
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Viral Video Marketing Spreading Fast

Viral video is hot, and it's getting even hotter. Last year saw an exponential rise in online video, and the growth is showing no signs of abating in 2009.
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