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Showing results 21 - 40 of 41A Beautiful Partnership
We recently launched a new site in partnership with Sojourn, a new hair care line from Elan Sassoon, the son of hair icon Vidal Sassoon. The new site showcases Sojourn's specialty hair products and advances the company's ambitious mission - to bring advanced education, superior product, and professional integrity back to the …
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Forbes Recognizes Cuker Design's New Site For LMA
Bridging the communication gaps in America to target new groups for marketing purposes is no easy task. LMA caught the attention of Forbes due to their groundbreaking work in multilingual marketing.
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A Healthy & Active Work Environment Delivers Creativity & Productivity
Our focus on wellness in the work environment from the beginning has been a big part of our success, both in work output and growing our team. It is very common within agencies that people are expected to work late nights non-stop, putting in hours and hours behind a desk, then periodically …
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10 Things We Are Thankful For
In the spirit of the upcoming holiday, we wanted to take a moment out of our fast-paced world and reflect back on our year, the people who made it happen, and some of the quirky things that make us who we are. First and foremost, we are thankful for our families, friends, …
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Celebrating the Season of Thanks + Giving
While Thanksgiving is known for bountiful amounts of food and quality time with family, it’s also a reminder to think back upon the year and give thanks for the things we have.
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Supporting Black-Owned Online Businesses
You can help support Black-owned businesses by ordering their products online during Black History Month and beyond. The Black Lives Matter movement has shined a light on racial injustice in this country and highlighting the importance of supporting Black-owned businesses. According to [Google Trends](https://trends.google.com/trends/explore?geo=US&q;=Black%20owned), the term ‘Black-owned’ reached peak popularity from May …
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Apple TV: A Game Changer?
Should your brand care about Apple TV? To truly understand if it’s relevant to your brand, let’s take a look at the role it has in a consumer’s lifestyle.There are 3 types of consumers who watch TV: the cable TV subscribers, the cord-cutters, and the people in-between.Cable TV subscribers engage in programming …
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Marketing During COVID-19
The challenges we face from the Coronavirus will define 2020. More than 175 countries have reported cases of COVID-19, the disease caused by the coronavirus. This outbreak is first and foremost a human tragedy, affecting the lives of hundreds of thousands of people worldwide. Simultaneously, it’s having a growing impact on the …
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Multi-Channel Attribution Modeling for Digital Marketing
With the growth of the digital landscape and more marketing dollars going toward digital, there is a growing demand for better multi-channel attribution modeling. How do the different channels contribute to generating sales? Should we be giving more credit to one channel over the other? To answer those questions, each touchpoint a …
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Tips to Enhance Your Website’s User Experience (UX)
Your website is a reflection of your business. It’s where most customers first interact and engage with your brand. And what we know holds true with eCommerce experiences – customers love simple, satisfying, and responsive. If you’re not providing a great user experience, your customers will move on to another site (and …
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Millennials: Marketing for the Next Generation
The group known collectively as Millennials is already shifting the cultural and economic landscape in the U.S. The generation that inspired the front-facing camera and selfie stick, Millennials are coming of age and occupying a larger slice of the U.S. consumer population. With an annual buying power of $200 billion, this generation …
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Leveraging Snapchat to Grow Your Brand
In an age where connecting with your audience is key, Snapchat redefines the brand-consumer connection through rich, unique brand experiences. Feeling connected to a brand can stem from many things, but fostering that connection is what brands can and should control. Snapchat serves as the perfect vehicle for doing this, offering the …
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Women-Owned Online Businesses
While there’s great progress being made, there continues to be a gap between women-owned businesses and female leadership roles versus their male counterparts. In 2019, for example, annual revenue of male-owned businesses was [almost 2x higher](https://www.globenewswire.com/news-release/2020/03/10/1998084/0/en/Credit-Scores-and-Revenue-of-Women-Owned-Businesses-Rose-But-Revenue-Gap-Grew-in-2019-According-to-Biz2Credit-s-Annual-Study.html) than of female businesses. Studies also indicate that females only represent [29% of senior management](https://leftronic.com/ceo-statistics/). Though …
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10 Digital Marketing Trends
The state of digital marketing is constantly evolving. In order to keep up with consumers, brands must adapt to these changing digital trends. This year, mobile will be the hot topic and a key driver for digital marketing success. Here are 10 things to look out for this year: 1. Mobile Will …
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This Year's Digital Trends
The digital landscape is shifting rapidly, and this transformation will accelerate even faster this year. With the adoption of both emerging technologies and new capabilities within proven, time-tested channels, brands will have more access to consumers than ever before. Here are ten digital trends that brands can leverage to expand their growth …
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10 Ways To Use Social Media More Responsibly
Social Media has revolutionized our lives and the ways we connect. There are many benefits from the mass adoption of social media. Families and friends can connect so much more easily. Important people, messages, and stories can gain awareness at lightning speed. Individuals can build and create like never before. Businesses can …
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The Power and Possibilities of Digital in a Global Crisis
During the COVID-19 crisis, people all over the world had to quickly adjust to new ways of interacting with life – a new digital normal. From work, leisure and community involvement to parenting and school, the pandemic has affected every area of life, and technology is playing a vital role in guiding …
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Everything You Need to Know About Meta AI
Through research and collaboration, Meta is advancing experiences for users worldwide through state-of-the-art Generative AI. Meta’s ever-evolving AI offers fully immersive experiences, allowing users to connect and express themselves with people on innovative new levels, in a responsible and safe environment. In this article, we’ll explore Meta’s investment in AI, its latest …
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Marketing to Generation Z
A new wave of young consumers is emerging and demanding the attention of businesses at a dizzying rate. Gen Z’ers are not only sharp consumers, but they are tech-dependent, financially-savvy and have more resources than previous generations - making them an extremely powerful force that marketers should not ignore. Generation Z holds …
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