Alpinestars Takes E-commerce Into Overdrive

When the world's leading brand for high performance protective gear for motorcycle and auto racing looked for a new global eCommerce site, they knew it needed to scream performance, quality, and precision. Done, done and done. The new store includes advanced features like interactive product previewing, gift card and coupon code options, social media integration, and a streamlined, one-page checkout. The platform also includes the Interactive Product Selector, where users can select products based on specific preferences like type, performance, climate and gender. Check it out here.