Android Mobile Advertising Packs a Punch
At the 2010 Google I/O conference, Google showed off the capabilities of their new mobile advertising system. Think rich media, interactive, location sensitive targeted mobile ads with the power and maturity of Google's Adsense, Adwords, Analytics and Doubleclick platforms. Awesome features include expanding ads, click to call, embeddable videos and maps.
Check out the preview of the platform at minute 35:50 on the keynote