Cuker Delivers Facebook Sweepstakes Results for Clients

One of the biggest challenges that brands face in social media marketing is gaining and engaging followers. Recently, Cuker was given the opportunity to create and execute social media sweepstakes campaigns for three nationally recognized clients: Eldorado Stone, Red Bull, and Royal Hawaiian. By creating compelling, interactive social media sweepstakes and contests, Cuker was able to attract and engage a significant number of new fans for each brand.

In September, the leading manufacturer of architectural stone veneer Eldorado Stone turned to Cuker to create a social media marketing campaign featuring a contest for a $1,000 giveaway towards a home remodeling project. This strong offer, combined with compelling creative elements that were featured on the Eldorado Stone website and Facebook page, helped to make the contest one of the most successful promotions ever for the brand. After only one month, the contest had increased the brand’s Likes by 600%.

This year, Cuker partnered with Red Bull to create and deploy their athlete and event social media marketing campaigns. The first contest was dedicated to Red Bull sponsored athlete Mark McMorris at the Winter X Games. The contest asked followers to guess the maximum speed, height and airtime of a McMorris ride featured on a YouTube video and was hosted on his Facebook page for one month. The entrant who guessed correctly received a pair of Oakley goggles and lift tickets to a local ski resort.

Finally, Cuker helped emerging brand Royal Hawaiian Orchards create a custom social media sweepstakes campaign on Facebook. The contest attracted nearly 5,000 entrants, delivering valuable customer contact information as well as new followers for the brand. The winners, which were selected weekly, received an assortment of Royal Hawaiian’s delicious fruit & macadamia nut crunches as well as their popular seasoned macadamias. The contest created a drastic increase in engagement and reach along with a 5,000% growth in new Facebook Likes.

Published on .

More to Read

Effective Local Marketing Tactics That Drive Traffic

“Shop local!” Seems we’ve all become quite familiar with the phrase in the last few years. There’s even a recognized day celebrating local businesses in November (Small Business Saturday). Shopping local is the choice of everyday consumers making the decision to buy produce, clo…

Why is Content Marketing Important?

Content is not only king…it’s a strategic driving force of today’s digital marketing campaigns. Quality content is what can set your brand apart from all others. As one of the most effective methods of developing your brand presence and driving sales – content marketing is a pro…

The Critical Link Between UX and SEO

In recent years, user experience (UX) has become an increasingly important partner of SEO. The main reason: Google. Google’s algorithms have become quite advanced, placing a greater emphasis on UX when ranking websites. Google uses UX signals as ranking factors when determining …

How Instacart is Connecting the Online and In-store Shopping Experience

Since the beginning of the pandemic, eCommerce and online grocery shopping erupted in popularity. It’s easy to see why. No long lines or crowds, more product variety, and delivery right to your door. Instacart soon established itself as a leader in the online shopping category. …

How Can Influencers Help Your Brand?

Jamie Oliver. Kylie Jenner. Alexa Chung. What do these names all have in common? Right now, they are three of the top social influencers in the world. From lifestyle to fashion to fitness, millions of followers are motivated by their every opinion, recommendation, and insight. F…

Digital Marketing Strategy for Success this Holiday Season

For eCommerce brands, the holiday season is the most wonderful (and busiest) time of the year. Experts forecast a 14.1% increase this year in holiday spending, according to the National Retail Federation. In fact, many consumers have already begun their holiday shopping. A recen…

Ready to Grow your Digital Business?

Let's Talk