The Goal
Vuori's goal was to establish the brand as the market leader in Men's functional athletic wear that crosses over from workout to beach to trail to street.
Vuori has also introduced a growing Women's line of stylish athleisure clothing.
Vuori required a high performance web platform that would support the rapid growth of the brand and fuel a significant eCommerce business.
10x
Increase in Sales
In 3 Years
The Approach
Cuker worked with Vuori to implementa high performance scalable website platform in order to provide a premium, frictionless eCommerce user experience on mobile and desktop.
We integrated new marketing technologies and CRM automation to support remarketing efforts. We developed custom functionality to optimize Vuori's product merchandising. We enhanced their order fulfillment workflow and launched alternative payments including AmazonPay and PayPal to support the influx of online orders. We also provided technical user experience consulting to optimize web path to purchase. We provided SEO consulting to optimize the website for Search Engines and deliver lightning fast page load speed.
