Long time Cuker client, Quiksilver, turned to Cuker to help re-design their Mountain and Wave blog for a contemporary, innovative, and mobile optimized design. The Mountain and Wave blog is the center of Quiksilver’s Digital Marketing strategy. This component of their site showcases athlete content, promotions, surf industry news, and key product stories.
The Cuker user experience team envisioned a mobile first approach for premium content delivery. We also wanted to take a creative approach that no one in the surf industry had done before by making the mountain and wave blog the destination for premium branded surf content. Using responsive design technology we developed an optimal viewing and browsing experience across desktops, tablets, and smartphone devices.
The mobile optimized Mountain and Wave blog racked up awards this year including mWMA Best Mobile Blog of the Year, WMA Best Leisure Website of the Year, and OMMA Finalist for Best Blog.