The Goal
Quiksilver looked to Cuker to help them transform their digital strategy to become a leader in the new digital era of retail. Quiksilver was looking to leverage their athletes for digital campaigns to drive engagement from their audience globally. They needed to create edgy, digital product marketing campaigns that would stand out amongst their competition. Quiksilver was also looking to create a premier eCommerce experience to grow their online sales.
100%
Increase
in eCommerce sales
The Approach
We updated the Quiksilver website design to enhance the digital brand presentation, optimize the customer experience, and organize their content marketing. We helped Quiksilver implement a new CMS platform that allowed for easy website updates. We then launched campaigns that featured their core products such as Wetsuits, Boardshorts, Denim, and Apparel. We launched digital marketing campaigns across social media with edgy content and athlete integration.
