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Paleonola – Grain Free Granola

Digital Marketing

Cuker partnered with Paleonola to expand their brand awareness, grow market share, and drive online and brick and mortar sales. We elevated the grain free granola brand’s digital marketing strategy and online presence, helping them grow their customer base.

Paleonola was founded on the belief that foods have a major impact on our health and wellness. Every batch of granola is handcrafted to ensure that customers get the cleanest, most delicious, and highest quality product possible. We couldn’t wait to help expand the brand’s digital horizons.

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An Inside Look

The Goal

To expand Paleonola’s reach throughout the US, they partnered with Cuker for digital marketing. Our goal was to grow national brand awareness, boost market share, and increase household penetration utilizing digital platforms. We also needed to support sales through the natural foods channel and increase end distribution points.

1,000%

Increase In Traffic

YOY

The Approach

We launched an integrated digital marketing campaign, incorporating a strategic marketing calendar to keep up with competition online. We utilized social, search and an effective email marketing strategy to grow awareness and increase engagement for Paleonola. We helped develop an aspirational lifestyle around the Paleonola brand. By exposing the brand to a new audience, we were able to drive trial and increase online and in-store sales.

330%

Online Revenue Growth

YOY

Marketing Success

Our 360 digital marketing campaign produced a significant boost in brand awareness, website traffic, and online revenue for Paleonola. With the launch of this digital marketing campaign, people everywhere got a taste of this delicious grain free, paleo granola brand.

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