We partnered with Silver Oak to bring the legendary brand and 44 year legacy into the digital era. Silver Oak needed to adapt to connect with the next generation of wine enthusiasts through social media and digital communications.
Increase in Mobile Revenue
Cuker partnered with Silver Oak to adapt the brand presentation and create a premium website, eCommerce experience, launch digital marketing and drive social campaigns.
We adapted Silver Oak’s brand strategy to connect with the new consumer. When life calls for celebration, Silver Oak is there. We drove social engagement by building a community of Silver Oak super-fans and celebrities to spread the word about the brand globally. We leveraged SEO to target people visiting Napa. We drove fun, engaging digital marketing campaigns. We launched a microsite for Silver Oak's coveted library wine collection. We focused on eCommerce through SilverOak.com. We developed authentic stories that connect with wine enthusiasts and adventurers around the world - because life is meant to be celebrated.